Isehan

Isehan is the solo remaining beni shop in Japan. Since its establishment in Nihonbashi in 1825, the company has maintained its secret recipe for 200 years.

The Beni Museum, located in Minami-Aoyama, Tokyo, introduces the beni making process and Japanese cosmetics history with about 450 actual materials and videos, and offers a free beni makeup application experience.
Komachi-beni is the Japanese traditional rouge made purely from rare red pigment extracted from safflower petals. Made with great care using a technique handed down since the Edo period, Komachi-beni shines metallic green and changes to a vivid red color at the moment dissolved using a moistened brush.

Depending on the amount of water and the number of applications, you can enjoy the color of Komachi-beni from light pink with transparency to vivid deep red. Unlike the usual oil-based lipstick, Komachi-beni is light and comfortable to wear. Since your own individual lip color is reflected, even if the same Komachi-beni is used, there are many different shades. Therefore, it is good not only for yourself but also for someone as a gift. You can get it only in Japan.
Komachi-beni is made in Tokyo, and Isehan is the only and last beni-shop which has made it with great care using a technique handed down for 200 years.
Edo Tokyo Kirari brand page
https://en.edotokyokirari.jp/brands/fashion/isehan/
Isehan home page
https://www.isehan-beni.co.jp/
About Komachi-beni