{"product_id":"watanabe-pile-imabari-towel-gift-set","title":"Imabari Towel Gift Set","description":"\u003cp style=\"font-size:13px; letter-spacing:0.12em; text-transform:uppercase; color:rgba(2,9,18,0.4); margin:0 0 20px;\"\u003eThree Cotton Characters ・ Rapier-Loom Weaving ・ Imabari, Japan\u003c\/p\u003e\n\n\u003cdiv style=\"display:flex; flex-direction:column; margin:0 0 32px;\"\u003e\n  \u003cdiv style=\"display:flex; align-items:baseline; gap:16px; padding:13px 0; border-bottom:0.5px solid rgba(2,9,18,0.1);\"\u003e\n    \u003cspan style=\"font-size:11px; letter-spacing:0.12em; color:rgba(2,9,18,0.25); min-width:20px;\"\u003e01\u003c\/span\u003e\n    \u003cspan style=\"font-size:15px; line-height:1.6; color:rgba(2,9,18,0.75);\"\u003eThree cottons, three characters — each worth experiencing in everyday life.\u003c\/span\u003e\n  \u003c\/div\u003e\n  \u003cdiv style=\"display:flex; align-items:baseline; gap:16px; padding:13px 0; border-bottom:0.5px solid rgba(2,9,18,0.1);\"\u003e\n    \u003cspan style=\"font-size:11px; letter-spacing:0.12em; color:rgba(2,9,18,0.25); min-width:20px;\"\u003e02\u003c\/span\u003e\n    \u003cspan style=\"font-size:15px; line-height:1.6; color:rgba(2,9,18,0.75);\"\u003eSixty years of towel-making craftsmanship from Imabari, Japan's foremost towel town.\u003c\/span\u003e\n  \u003c\/div\u003e\n  \u003cdiv style=\"display:flex; align-items:baseline; gap:16px; padding:13px 0;\"\u003e\n    \u003cspan style=\"font-size:11px; letter-spacing:0.12em; color:rgba(2,9,18,0.25); min-width:20px;\"\u003e03\u003c\/span\u003e\n    \u003cspan style=\"font-size:15px; line-height:1.6; color:rgba(2,9,18,0.75);\"\u003eA gift that quietly returns the favor every time it's picked up.\u003c\/span\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003e\u003cstrong\u003eA Gift Worth Reaching For, Every Single Day\u003c\/strong\u003e\u003cbr\u003e\nGiving a towel as a gift looks simple at first glance — and yet it's one of the most considered choices you can make. A towel is something the recipient picks up every day, something that touches their skin, something they'll notice each time it does. That's precisely why this kind of gift calls for something genuinely good.\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003eWatanabe Pile has spent more than sixty years in Imabari, Ehime Prefecture — Japan's foremost towel-making region — studying cotton from around the world and drawing out the individual character of each variety. The result is a range of towels that mass production could never replicate: each one different, each one worth keeping. We've selected three gift sets from their lineup — one for each distinct cotton character — so the recipient can discover what that difference actually feels like in their hands.\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003eEach set arrives with a tag describing the cotton's origin and character. A small detail — but one that gives the gift a little more to say.\u003c\/p\u003e\n\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cimg src=\"https:\/\/byemotion.jp\/cdn\/shop\/files\/image_7_f525bd21-3ff8-4d89-8b4e-effa35007761_620x.png?v=1764818787\" alt=\"Gift-wrapped and ready to give\"\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0 0 24px; text-align:right;\"\u003eEach set ships wrapped in tissue paper, ready to give\u003c\/p\u003e\n\n\u003cp style=\"font-size:12px; letter-spacing:0.15em; text-transform:uppercase; color:rgba(2,9,18,0.3); margin:40px 0 32px; border-top:0.5px solid rgba(2,9,18,0.1); padding-top:24px;\"\u003eThe Gift Sets\u003c\/p\u003e\n\n\u003cp style=\"font-size:13px; letter-spacing:0.12em; text-transform:uppercase; color:rgba(2,9,18,0.4); margin:0 0 16px;\"\u003eSet A ・ Samarkand Cotton ・ 2 Face Towels\u003c\/p\u003e\n\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0018\/1878\/7915\/files\/image_bf3f8390-593f-4d7d-8c97-2430dd3cd6e1.png?v=1764580772\" alt=\"Samarkand Cotton Face Towel Set — Beige and Greige\"\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0 0 24px; text-align:right;\"\u003eSamarkand Cotton — Beige and Greige\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003e\u003cstrong\u003eSamarkand — Firm, Reliable, and Enduringly Good\u003c\/strong\u003e\u003cbr\u003e\nSamarkand is one of the great cities of Central Asia — an ancient crossroads on the Silk Road, set deep in the heart of Uzbekistan. The cotton grown in this region has long been known for its quality, and it is from here that Watanabe Pile sources the Samarkandaria cotton behind this set. Among all the towels in the lineup, this is the one adopted by multiple hotels — a long-selling flagship that has stayed in the range precisely because it keeps performing.\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003eFrom the cotton of Uzbekistan, Watanabe Pile selects only the long, full fibers at the heart of each boll — the finest part — and spins them with a careful twist. The result is a towel that feels soft without being fragile: a firm, substantial hand that brings a sense of reassurance with every use. Dense in its weave, it holds its fullness wash after wash, and its absorbency is exceptional. Reliable in the kitchen, at the sink, or anywhere a dependable everyday towel belongs.\u003c\/p\u003e\n\n\u003cp style=\"font-size:13px; letter-spacing:0.12em; text-transform:uppercase; color:rgba(2,9,18,0.4); margin:32px 0 16px; border-top:0.5px solid rgba(2,9,18,0.08); padding-top:32px;\"\u003eSet B ・ San Joaquin Cotton ・ Bath Towel + Face Towel\u003c\/p\u003e\n\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0018\/1878\/7915\/files\/image_1_643685a7-6642-45b2-aa19-ff655abc364a.png?v=1764580789\" alt=\"San Joaquin Cotton Mixed Set — Bath Towel in Pink, Face Towel in Off-White\"\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0 0 24px; text-align:right;\"\u003eSan Joaquin Cotton — Bath Towel in Pink, Face Towel in Off-White\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003e\u003cstrong\u003eSan Joaquin — Light, Fluffy, and Endlessly Soft\u003c\/strong\u003e\u003cbr\u003e\nSan Joaquin cotton comes from California's fertile San Joaquin Valley, where the long, pure-white fibers grow in ideal conditions. Watanabe Pile spins the yarn with almost no twist, preserving the cotton's natural fluffiness and soft character as completely as possible. Pile is applied across the entire surface — edge to edge — so every part of the towel wraps with the same light, enveloping softness. With a shedding rate of just 0.065%, it's gentle enough for a newborn's skin, and the whole family can reach for it without a second thought.\u003c\/p\u003e\n\n\u003cp style=\"font-size:13px; letter-spacing:0.12em; text-transform:uppercase; color:rgba(2,9,18,0.4); margin:32px 0 16px; border-top:0.5px solid rgba(2,9,18,0.08); padding-top:32px;\"\u003eSet C ・ Bangalore Organic Cotton ・ 2 Bath Towels\u003c\/p\u003e\n\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0018\/1878\/7915\/files\/image_2_036e07c9-f79b-4d3c-bb13-24820ad7e683.png?v=1764580807\" alt=\"Bangalore Organic Cotton Bath Towel Set — Off-White and Kinari\"\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0 0 24px; text-align:right;\"\u003eBangalore Organic Cotton — Off-White and Kinari (natural unbleached)\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003e\u003cstrong\u003eBangalore Organic — Silky, Refined, and Better With Every Wash\u003c\/strong\u003e\u003cbr\u003e\nThe moment it meets the skin, it glides — a silkiness that's rare even among premium towels. This is the towel that made the team at By Emotion pause: \"I've never felt a towel quite like this.\" The cotton is Taj Mahal Organic — a long-staple variety grown by organic farming near Bangalore, in the fertile lands of India. Watanabe Pile combines three threads in a carefully calibrated balance, building a fabric that is dense without being stiff, and silky in a way that's genuinely surprising.\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003eWith every wash, the cotton's natural resilience and fullness come more alive — not fading with use, but deepening. More than one member of the team now counts this as their personal favorite, reaching for it day after day. Highly absorbent and low-shedding, it works equally well for a newborn or as a quietly luxurious everyday companion.\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003e\u003cstrong\u003ePassion Passed Down, Woven From Cotton Sourced Around the World\u003c\/strong\u003e\u003cbr\u003e\nEhime Prefecture's Imabari is known across Japan as the country's foremost towel-making region — the name \"Imabari Towel\" carries a level of trust few textile names can claim. Founded in 1963, Watanabe Pile has spent more than sixty years in this town, carrying forward the passionate craftsmanship of its founding generation in pursuit of \"a towel the world has never seen.\"\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003eWhat sets Watanabe Pile apart is an intimate knowledge of cotton grown around the world, and a commitment to drawing out the individual character of each variety. By closely studying the fiber properties of each cotton and developing its own approach to twisting and weaving, the mill produces a range of towels that mass production could never replicate.\u003c\/p\u003e\n\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0018\/1878\/7915\/files\/4M5A6924698.jpg?v=1764580932\" alt=\"Researching twist and weave to bring out each cotton's character\"\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0 0 24px; text-align:right;\"\u003eStudying twist and weave to bring out each cotton's character\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003eMost mills source their cotton through a single trading company, but Watanabe Pile works with several, so each towel can draw on the particular qualities of cotton from different countries. The family also visits cotton fields and spinning mills in person, seeing for themselves the faces and conditions behind each harvest. Handing a finished towel back to the people who grew the cotton, they say, is part of the craft itself.\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003eToshio Watanabe, who led the mill before the current generation, was a self-declared \"towel maniac\" — every business trip abroad meant returning with a suitcase full of towels to study. Today, his wife Chitose, his elder daughter Arisa, and his son Fumio carry that spirit forward, working closely with the rest of the team to weave towels made to move the hearts of everyone who touches them.\u003c\/p\u003e\n\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0018\/1878\/7915\/files\/3_0.jpg?v=1764581439\" alt=\"Arisa (left), Chitose (center), and Fumio (right)\"\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0 0 24px; text-align:right;\"\u003eArisa (left), Chitose (center), and Fumio (right)\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003e\u003cstrong\u003eMade to Feel Its Best After You've Used It\u003c\/strong\u003e\u003cbr\u003e\nEvery towel in this range is woven on a rapier loom — a mid-speed machine, gentler in motion than the high-speed looms more commonly used in Imabari. That slower pace puts less strain on delicate yarn, and the extra time spent weaving produces a fuller, more even texture with real depth. Towel-making also involves more than ten separate steps, from preparing the yarn to the final finish. In Imabari, most of these steps are handled by different specialists, each stage carrying the hand-work of a skilled craftsperson.\u003c\/p\u003e\n\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0018\/1878\/7915\/files\/4M5A6600651.jpg?v=1764580883\" alt=\"The even, considered texture of slow rapier-loom weaving\"\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0 0 24px; text-align:right;\"\u003eWoven slowly and carefully for an even, considered texture\u003c\/p\u003e\n\n\u003cp style=\"font-size:16px; line-height:1.9; color:rgba(2,9,18,0.75); margin:0 0 16px;\"\u003eAmid all this painstaking work, what matters most to Watanabe Pile is a simple wish: that a towel should reach its best condition after it enters daily life, not before. A towel is an everyday object, found in every home — which is exactly why the more it's used, the more its comfort deepens and its softness grows. These are towels whose true completion waits somewhere further down the road of daily use.\u003c\/p\u003e\n\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0018\/1878\/7915\/files\/1_c086dca6-cb2d-4f10-b29f-f5d10feb0013.jpg?v=1764581013\" alt=\"Comfort that deepens the more it's used\"\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0 0 24px; text-align:right;\"\u003eComfort that deepens the more it's used\u003c\/p\u003e\n\n\u003cdiv style=\"border-top:1px solid rgba(2,9,18,0.1); padding-top:24px; margin-bottom:24px;\"\u003e\n  \u003cp style=\"font-size:12px; letter-spacing:0.1em; text-transform:uppercase; color:rgba(2,9,18,0.4); margin:0 0 12px;\"\u003eSpecifications\u003c\/p\u003e\n  \u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0;\"\u003eBrand: Watanabe Pile\u003cbr\u003e\nMade in: Imabari, Ehime Prefecture, Japan\u003cbr\u003e\n\u003cbr\u003e\nSet A — Samarkand Cotton Face Towel Set\u003cbr\u003e\n2 face towels (Beige + Greige) ・ 13.4 × 33.5 in (340 × 850 mm) ・ 100% cotton (Samarkandaria)\u003cbr\u003e\n\u003cbr\u003e\nSet B — San Joaquin Cotton Mixed Set\u003cbr\u003e\n1 bath towel (Pink) + 1 face towel (Off-White) ・ Bath: 23.6 × 47.2 in (600 × 1200 mm) ・ Face: 13.4 × 33.5 in (340 × 850 mm) ・ 100% cotton (San Joaquin cotton)\u003cbr\u003e\n\u003cbr\u003e\nSet C — Bangalore Organic Cotton Bath Towel Set\u003cbr\u003e\n2 bath towels (Off-White + Kinari) ・ 23.6 × 47.2 in (600 × 1200 mm) ・ 100% cotton (Taj Mahal organic long-staple cotton)\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv style=\"border-top:1px solid rgba(2,9,18,0.1); padding-top:24px; margin-bottom:24px;\"\u003e\n  \u003cp style=\"font-size:12px; letter-spacing:0.1em; text-transform:uppercase; color:rgba(2,9,18,0.4); margin:0 0 12px;\"\u003eShipping\u003c\/p\u003e\n  \u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0;\"\u003eShips within 3 business days ・ Shipping cost included in price\u003cbr\u003e\nEach set ships wrapped in tissue paper, ready to give.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv style=\"border-top:1px solid rgba(2,9,18,0.1); padding-top:24px; margin-bottom:24px;\"\u003e\n  \u003cp style=\"font-size:12px; letter-spacing:0.1em; text-transform:uppercase; color:rgba(2,9,18,0.4); margin:0 0 12px;\"\u003eCare\u003c\/p\u003e\n  \u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0;\"\u003eMachine washable — placing in a laundry net is recommended to help preserve the texture over time.\u003cbr\u003e\nAvoid bleach and tumble drying at high heat.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv style=\"border-top:1px solid rgba(2,9,18,0.1); padding-top:24px;\"\u003e\n  \u003cp style=\"font-size:12px; letter-spacing:0.1em; text-transform:uppercase; color:rgba(2,9,18,0.4); margin:0 0 12px;\"\u003eNote\u003c\/p\u003e\n  \u003cp style=\"font-size:14px; line-height:1.8; color:rgba(2,9,18,0.65); margin:0;\"\u003eThe Kinari colorway in Set C uses unbleached organic cotton, preserving its natural off-white tone. Small dark flecks visible on the surface are fragments of cotton leaves or stems remaining in the fiber — a natural signature of unprocessed organic cotton, not a defect. The quality and safety of the towel are unaffected.\u003cbr\u003e\nDue to the handcrafted nature of these products, we are unable to accept returns or exchanges based on color or texture differences from the photos shown.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Watanabe Pile","offers":[{"title":"Set A (2 Face Towels)","offer_id":40856074846337,"sku":null,"price":8300.0,"currency_code":"JPY","in_stock":true},{"title":"Set B (1 Face Towel \u0026 1 Bath Towel)","offer_id":40856074879105,"sku":null,"price":11000.0,"currency_code":"JPY","in_stock":true},{"title":"Set C (2 Bath Towels)","offer_id":40856074911873,"sku":null,"price":16000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/3573\/7729\/files\/watanabe-pile-imabari-towel-gift-set.png?v=1786948751","url":"https:\/\/byemotion-intl.com\/products\/watanabe-pile-imabari-towel-gift-set","provider":"By Emotion International","version":"1.0","type":"link"}